Tips & News for Internet Marketing and Search Engine Optimization

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Tips & News for Internet Marketing and Search Engine Optimization

Joomla tops list of best platforms to create online communities

Monday, 19 January 2009 21:54 Chandesh Parekh Internet Marketing & SEO

Tags: internet marketing | joomla | social networking | web dev

For the past year or so I've been working almost exclusively on Joomla sites. My other open source CMS favourite is WordPress but I have to admit Joomla does a whole lot more than WordPress at the moment.

Joomla is a brilliant Content Management System (CMS) easy enough for anyone to use and it's been picking up top awards for a number of years.

Dionne Hinchcliffe, over at ZDNet, has compiled a list of top platforms for creating online communities, something hobbyists and businesses alike are now trying to do in earnest. Not all that surprisingly Joomla tops the list.

Read all about it here...

[Get your Joomla site hosted here for only $5.95 per month]

The Basics of Social Media - A presentation by hosting company RackSpace

Friday, 12 December 2008 00:00 Chandesh Parekh Internet Marketing & SEO

Tags: social media | social networking

Social media is an important part of brand management. Think back to the Facebook 13, the thirteen Virgin Atlantic crew members fired over derogatory comments they posted, about the airline and its passengers, on social networking site Facebook.

This presentation, by web hosting company RackSpace, covers the basics of social media especially the evolution of brand management from the days of Web 1.0 through Web 1.5 to Web 2.0 today. A few gems for those not yet well versed in social media and its importance. View the slide-show below...

Marketing on a tight Budget

Monday, 01 December 2008 00:00 Chandesh Parekh Internet Marketing & SEO

Tags: internet marketing

Marketing budgets, in today's financial turmoil, are suffering as companies try to reign in spend. If your marketing budget is a victim of current circumstance, what can you do to maintain the marketing drive?

Check out 101 marketing resources to help you continue your campaigns to drive more traffic, and potential business, to your web site; follow the link below...

http://www.insidecrm.com/features/marketing-startup-budget-051208/

Search engine optimization for Joomla sites

Friday, 28 November 2008 00:00 Chandesh Parekh Internet Marketing & SEO

Tags: internet marketing | seo

Joomla is a popular Content Management System and being a CMS means it does a lot of page creation in the background i.e. the site owner need not create actual html pages for the site.

As such, there isn't very much control the site owner has in making sure that the pages of a Joomla site are optimized for search engine ranking.

The success of your website depends on its Information Architecture

Thursday, 06 November 2008 00:00 Chandesh Parekh Internet Marketing & SEO

Information Architecture is rarely well thought out when a web site is constructed. Where a piece of content should live on a site and how your users, and search engines, are going to find it are important considerations so that the information flow is smooth and unrestricted.